How medical professionals – including medical imaging professionals – refer to their clients makes a lot of difference, according to the New England Journal of Medicine.
According to the the authors of the article in the Journal, healthcare reform, with its overriding focus on controlling costs, has led to an “industrialized” or “standardized” approach to medicine. The result: hospitals, clinics, and other medical facilities are viewed as “providers” of services which are used by “consumers.” Likewise, the language used to describe medical professional-patient interaction is that of a commercial transaction.







Soon, 34 metropolitan hospitals and clinics throughout the state of Iowa will be experiencing streamlined workflow and improved productivity.