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Medical Imaging Critical To Improving Emergency Care: Q&A With Dr. Sandra Schneider Part 3

Dr. Sandra SchneiderEarlier this week, emergency medicine specialist Dr. Sandra Schneider identified emergency department overcrowding as a symptom of hospital overcrowding in part one of my interview with her.  In part two yesterday, we identified better collaboration between medical imaging and emergency care leaders as critical towards managing overcrowding.

In the final part of my interview below, we put our focus squarely on the patient, as we learn how all of medicine must work together to improve the cost efficiency of care, without sacrificing improvements to patient outcomes.

How do you see the new focus on improving patient outcomes impacting emergency medical care and/or reimbursements?

Medical Imaging Critical To Improving Emergency Care: Q&A With Dr. Sandra Schneider Part 2

Dr. Sandra SchneiderIn part one of my interview with Dr. Sandra Schneider, we identified emergency department overcrowding as a symptom – rather than cause of – overall hospital overcrowding, while dispelling some long held myths regarding the true economic impact of this issue.

While yesterday’s interview provided more context, the fact remains that emergency department overcrowding is an issue all the same.  And with the roll-out of health care reform, many expect it to continue to grow in severity.

Medical Imaging Critical To Improving Emergency Care: Q&A With Dr. Sandra Schneider Part 1

Dr. Sandra SchneiderOver the last several years, emergency department overcrowding has become a troubling issue, one that can become an easy scapegoat for the massive health care cost overruns we have become accustomed to hearing about.

But is emergency department overcrowding a cause – or a symptom – of something larger?  And whether emergency department overcrowding is a cause or a symptom, how can healthcare organizations use new technology, including medical imaging, as a cure?

New Medical Imaging Technology Developed To Overcome Multi-Facility Challenges

Medical Image of Hand“A complex system that works is invariably found to have evolved from a simple system that worked.”|
John Gall, The Systems Bible

Gall’s quote above can be very readily applied to meeting the needs of multi-facility hospitals and health care organizations, particularly, the needs of the medical imaging department. Some of the more common challenges with managing medical imaging across multiple facilities include:

  • Radiologist travel needs
  • Slow report turnaround times
  • Disparate systems containing incomplete patient information

And it was this last challenge in particular, coupled with over 1,100 medical imaging system installations, that helped to drive the development of the newest enterprise medical imaging solutions from McKesson.

Experience With Medical Imaging Helps Lead to Reduction in Costs

Medical Imaging Costs

 

 

We forget sometimes that technology solutions, like medical imaging systems, were considered to be groundbreaking diagnostic tools when they first appeared in hospital settings. Today, medical scans are commonplace for quality health care delivery.

Like anyone with a bit of shiny new technology in their hands, the early adopters (radiologists) were enthusiastic proponents of the benefits to others (referring physicians). And, for the most part, the referrers generally responded as expected, but using imaging with a higher frequency when seeking a diagnosis for a wide variety of conditions.

How Replacing Legacy PACS and Archive Solutions Helps Enhance Patient Care & Reduce Costs

Legacy ITNew analysis from Frost & Sullivan finds that, while the market for PACS/RIS  is growing slowly, the need for medical imaging providers to adopt new system capabilities that reinforce evolving clinical healthcare IT needs will necessitate the replacement of legacy systems and the adoption of next generation image and information management platforms. (Source: Healthcare IT News)

“The proven benefits of new generation PACS as well as integrated radiology information system (RIS) and PACS to the physician community and internal IT department will spur a wave of technology upgrades in the North American market, even if these follow longer than traditional replacement cycles,” the report states.

Adapting to Medical Imaging Merger Cultural Changes

Medical Imaging MergersThe “only constant is change” is an old and often used adage in the healthcare industry today. One of the biggest changes underway in the industry is accommodation of the Affordable Care Act. The Affordable Care Act, coupled with an aging population, is set to transform health care delivery as we know it.

With these changes comes the need to reduce both health costs and utilization, which has led to a significant increase in mergers and acquisitions among radiology groups over the past two years. As with any industry, merging with another company is complex. If two cultures don’t fit, like the merger of Time-Warner and AOL, that mismatch can be costly and damaging long after the ink on the deal has dried.

Connecting Medical Imaging & Social Media Enhances Communication

Medical Imaging & Social MediaSome of the early adopters of social media platforms were medical centers, like Cleveland Clinic, the Mayo Clinic and MD Anderson Cancer Center. While large medical institutions must adhere to a different legal standard than the average consumer, the benefits of inviting patients to become part of the conversation have changed and improved the way hospitals deliver care.

Creating a two-way dialogue enriches communication both internally and externally. According to the healthcare lawyer, Thomas Greeson, “Used correctly, social media tools can enhance a practice’s reputation and brand with patients, referring physicians, and hospitals.”

How Enterprise Imaging Leads to Better Control of Patient Data

Digital HardwareThe Association for Information and Image Management (AIIM) defines enterprise content management as “the strategies, methods and tools used to capture, manage, store, preserve, and deliver content and documents related to organizational processes.” Where does enterprise imaging fit into this definition?

For one, enterprise imaging provides the tools and strategies to manage a hospital delivery system’s imaging information wherever that information exists, independent of Picture Archiving and Communication Systems (PACS.) The exponential growth of digital data in healthcare, e.g. X-rays, mammograms, MRIs, CTs and nuclear imaging, from gigabytes to terabytes, requires better control of data.

4 Advantages to Enterprise Imaging

How Will Medical Imaging Spending Decreases Impact Your Organization?

Medical Imaging CostsThe road ahead for radiology practices is going to continue to be challenging. The newly formed Harvey L. Neiman Health Care Policy Institute released its first report on October 23, 2012 entitled, “Medical Imaging: Is the Growth Boom Over?” The report showed that there was a five percent (5%) decrease in the use of medical imaging since 2006, coupled with an alarming 21 percent reduction in spending.

Some of the primary reasons for the drop in medical imaging during that time frame:

  • Seven Medicare funding cuts for medical imaging, totaling 6 billion dollars.